05AI STRATEGY GUIDE
Measuring AI value
Connect AI activity to measurable changes in revenue, cost, productivity, quality, experience or risk.
The decision
Did the intervention create enough value to justify the next investment?
Questions to answer
- 01Which business metric should move, and from what baseline?
- 02How will attribution, quality and unintended effects be checked?
- 03What time window is long enough to observe the result?
Useful output
- A metric tree from intervention to business outcome
- Documented baseline, method, result and uncertainty
- A value review that distinguishes measured outcome from a claim